Planning MICE events, for those who enjoy this step of the process, can be extremely rewarding. What makes things considerably more exciting is the fact that more and more delegates are craving more unique experiences as a fundamental part of MICE events, which allows you to get a lot more creative.

The good news is that there is a lot in the way of awesome MICE tourism ideas, and we’re going to give you a few adrenaline-fuelled ones. Give delegates a taste of how great MICE tourism can be (and set their hearts pumping) with these top ideas perfect for the thrill-seekers amongst them, and where to do them:

Bungy Jump — Switzerland

Take MICE tourism to a whole different level when you allow delegates the opportunity to do as James Bond did in GoldenEye and jump off the Contra Dam on the Verzasca River in the south of Switzerland. Thrill-seeking delegates can take the leap from the wall, which is more than 200 meters high, and live the life of a movie stuntman — even if just for a couple of seconds. Being one of the most famous bungy jump sites in the world, it makes for an exceptionally special experience. For more information on this jump, click here. Now if that exhilarating jump gets delegates wanting more, the good news is that not too far away, the Centovalli jump spot is as exciting and has views of the awe-inspiring area.

Take part in a taxi race — Germany

When it comes to MICE tourism, there are so many possibilities. For the delegates in your group who are not only thrill-seekers but car fanatics, this very unique experience is a must. Every weekend, tourists are able to visit the famous Nurburgring Race Track in Nürburg and partake in the touristenfahrten (tourist journeys), where tourists can take their own cars or motorbikes on the track. If this isn’t enough for the real extremists in the group, they can indulge in some pretty intense taxi rides. Qualified racers take passengers on a taxi trip of a lifetime around the Nurburgring at death-defying speeds — certainly not everyone’s cup of tea, but for those that enjoy this kind of thing, it’s an incredible experience. Interested in a trip that will blow your guests’ hair back? Find out more information here.

Enjoy dinner in the sky — Belgium

For those wanting a different view on MICE tourism (as well as an exceptional experience) then we suggest going for dinner in… the sky. Not for the delegates with a phobia of heights, those who have small bladders or those who enjoy a little too much wine with their meals, this exceptional dinner is served over 40m off the ground. Suspended by a crane, the ‘restaurant’ caters for approximately 22 guests who are strapped into chairs and served by chefs preparing the meals in front of them. Here, at the top of the world, they are served fine dining meals which are sometimes accompanied by live music (the musician placed on another crane suspended platform, of course) — champagne, seafood dishes, champagne, et al. This experience is certainly one for the bucket list and you can find out more information here.

Learn to fly(board) — Spain

If there is one place that really offers a lot in the way of MICE tourism, it’s Spain. But when people think of adrenaline-fuelled MICE tourism, it tends to be synonymous with the running of the bulls, which is a controversial subject at best. Instead, we suggest taking a trip to the glorious Alicante area, where there are ample ways to satisfy any adrenaline-craving appetite.

Our pick, however, is to let delegates make the most of the glorious Mediterranean Sea and attempt to master the exhilarating flyboard. One of the latest watersport crazes, this incredible device allows you to propel yourself into the air using water pressure. But, it’s not merely about soaring into the sky – with enough practice, the daring and persistent delegates might get down an expert move or two. The great thing about this is, for those that aren’t interested there are many other adrenaline-pumping activities on offer — skydiving, hot air ballooning and wakeboarding to name but a few. If you are debating where to go for activities that get your delegates’ hearts’ racing, head to Alicante to explore their many options. If you are looking for a place that offers some of these adventures, click here 

If holding a MICE event in Alicante — a phenomenal area with an extraordinary culture and extraordinary food – sounds like a good idea, then do your delegates a favour and set one in Calpe, along the glorious Costa Blanca in Alicante. We at AR Hotels have some of the very best resorts in Costa Blanca, perfect for any kind of MICE event.